The Six Masterclass Modules
1. Your Vision + Values
Create the north star in your business to gain clarity and connection for your team and customers
Connect with the core values that drive your decisions
Understand how values and vision drive the foundation of your business and remove you from being the technician
2. Your Ideal Customer Avatar
Learn to solve 1 problem for 1 ideal customer
Narrow down your avatar so that you can gain consistency in your marketing and messaging
Build a plan to magnetize your Ideal Client Avatar (ITA) to you
3. Your Customer’s Journey
Elevate your company by understanding the customer journey, at every touch point
Map out how to create magic for your customers
Become laser-focused on who you serve and how
4. Your Cash Flow Worksheet
Track all incoming and outgoing cash
Know where you stand, every day, with your cash
Improve your efficiency, eliminate waste, be more profitable
5. Your income statement
Know you profitable status now so you can make corrections before it's too late
Be aware of waste and unnecessary expenses
Understand the health of your business to take advantage of opportunities
6. Your balance sheet
Know your company's net worth
Understand the universal accounting formula in easy-to-understand language
Evaluate your equity in the business, regularly